GameTruck was founded by Scott Novis and his brother in 2006 in Tempe, AZ. Scott, an engineer and veteran of the gaming industry, wanted to bring the social atmosphere of arcade gaming together with improved technology of modern consoles and games. Inspired by the difficulties of hosting his son’s birthday party, GameTruck became Scott’s answer. He built the first GameTruck to deliver birthday parties that were easy for moms and gave kids the opportunity to play with their friends in a dream living room on wheels.

Since 2006 GameTruck has experienced continuous growth. In 2016 there are 75 GameTruck locations operating Mobile Video Game Theaters, Mobile Laser Tag Adventures, and Bubble Soccer across the nation.